Customer Co-Creation Projects and the Social Media: The Case of Barilla of Italy
9 Giugno 2015. Categoria: Silver
Martini, A., Massa S. and Testa, S. (2014), ‘Customer Co-Creation Projects and the Social Media: The Case of Barilla of Italy’, Business Horizons, vol. 57, no. 3, pp. 425-434
Stefania Testa
Socio Ordinario di diritto dal 1996
